Do you know what to do if your Amazon seller account gets suspended?

Selling on Amazon can be a confusing place.  You only sell new products, but your account is suspended for “used sold as new” product complaints from some of your buyers.  What does that even mean?  Is Amazon telling you that they think you’re selling used items as...

Amazon paused account suspension “purges” for a short time during Q4, so we saw very few mass suspensions for one main reason during the few peak holiday weeks.  Now Amazon appears to be back to the cycle of account suspensions. We’ve seen them suspend batches of...

Your worst nightmare just hit—Amazon suspended your account. The reason? Late shipments above the tolerated four percent threshold. Your knee jerk reaction might be to fire off a series of emails or phone calls to seller support. Don’t—this will do nothing to help...

Given the vast number of suspended sellers that we hear from on a continual basis, you can imagine how many Plans of Action (POAs) we read through.  Unfortunately, many sellers have already written and sent in a POA (or two) before we hear from them. Their POAs often...

Sellers face a lot of unanswered questions when attempting to appeal their account suspensions.  When Seller Performance rejects a Plan of Action (POA), often there’s no information in their denial messaging to indicate why.  At times, they simply resend the original...

Don’t believe that appealing immediately means you get back to selling faster... I’ve seen suspended Amazon sellers dive straight into writing convoluted appeals that no one at Amazon will read.  Many were difficult, if not impossible, to understand. And I knew full...

Working on Seller Performance teams at Amazon used to mean handling numerous escalations for account reinstatement. Up until a few years ago, sellers who sent an email to [email protected] had a certified investigator like me assess it first. I then provided a full...