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Amazon Seller Predictions and Expectations for 2021

Amazon Seller Predictions and Expectations for 2021

by Chris McCabe | Last updated Jan 12, 2021 at 1:01PM | Published on Jan 12, 2021 | 0 comments

2020 is done! What do bona fide, established Amazon experts have to say about the hurdles confronting third-party sellers in 2021? This year, all Amazon businesses will face new challenges, as we see each January. But we’re optimistic sellers will continue to see...
How to Deal With Amazon Seller Performance and Account Health Services

How to Deal With Amazon Seller Performance and Account Health Services

by Chris McCabe | Last updated Dec 22, 2020 at 12:44PM | Published on Dec 22, 2020 | 0 comments

Sellers face a lot of unanswered questions when attempting to appeal their account suspensions.  When Seller Performance rejects a Plan of Action (POA), often there’s no information in their denial messaging to indicate why.  At times, they simply resend the original...
How to Write an Amazon Plan of Action (POA)

How to Write an Amazon Plan of Action (POA)

by Chris McCabe | Last updated Jun 23, 2020 at 1:21PM | Published on Jun 23, 2020 | 0 comments

Don’t believe that appealing immediately means you get back to selling faster… I’ve seen suspended Amazon sellers dive straight into writing convoluted appeals that no one at Amazon will read.  Many were difficult, if not impossible, to understand. And I knew...
Escalating Amazon Cases When Seller Performance Fails to Perform

Escalating Amazon Cases When Seller Performance Fails to Perform

by Chris McCabe | Last updated Jun 11, 2020 at 12:02PM | Published on Jun 11, 2020 | 1 comment

Working on Seller Performance teams at Amazon used to mean handling numerous escalations for account reinstatement. Up until a few years ago, sellers who sent an email to [email protected] had a certified investigator like me assess it first. I then provided a full...
10 things you need to know about Amazon Inauthentic Account Suspensions

10 things you need to know about Amazon Inauthentic Account Suspensions

by Chris McCabe | Last updated Apr 24, 2020 at 10:37AM | Published on Apr 23, 2020 | 0 comments

1. Why is Amazon so heavy-handed when enforcing inauthentic complaints? Buyers and brands continue to submit reports of items that are not the quality that was expected, “not as described” and outright counterfeit.  Amazon knows it’s on the hot seat for...
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